Marketing Communication

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Integrated Marketing Communication: Overview

During the last decade of the twentieth century, the concept of integrated marketing communications (IMC) received considerable attention from practitioners and academics alike, and that interest has ...

Published: 2021-08-19 09:50:07

Marketing Communication : The Brand Armani

The brand that is going to be presented to the public is Armani. The marketing tool to be applied is such PR instrument as special event. Special event as a part of PR strategy is usually employed to ...

Published: 2021-08-19 06:20:07

Marketing Communication McDonalds

McDonald's Corporation is the world's largest fast food chain, selling primarily hamburgers, chicken, french fries and carbonated drinks; and more recently salads, fruit and carrot sticks. The busines...

Published: 2021-08-16 19:25:08

Marketing Communications Plan

Trends in the Pub Industry The British pub industry includes approximately 60,000 pubs that fall into three categories: managed (operated by a manager), leased/tenanted, and individual (operated by th...

Published: 2021-08-19 03:30:06

Marketing Communications-Muji

MKTG1266 Marketing Communications _______________________________________ Group Assignment By: Lin Jiaxin, Joyce (S3307512) Low Hui Ling, Rachel (S3307260) Nur Syarina Shaari (S3307456) Toh Yu Fen, Vi...

Published: 2021-07-31 10:15:07